Bottled Hope Sabah


Compétition : Films d'informations
Catégorie : 8 - Production durable et économie circulaire
Pays : FRANCE
Producteur : Pernod Ricard
Réalisateur : SAN Chee Yong - Barn Media - Louise Mouton
Durée : 00:02:31

Résumé

http://www.bottledhope.com.my/csr.html

Objectif

In line with its global CSR commitment, Pernod Ricard initiated the Bottled Hope action in Malaysia. Bottled Hope is an initiative that gives glass bottles a second chance in life and at the same time, those in need a chance for a brighter future. Named Brightboxes, these lights will shed light in the homes of those in underprivileged communities. As a leader in the production of alcoholic drinks, Pernod Ricard believes strongly in being the driver of glass bottle recycling in Malaysia.